Keynote Luncheon Speaker: Stephen G. Sheetz
“Risks and Opportunities of Growing a Business”

former President and Chairman of the Board of Sheetz Inc. and current Chairman of Sheetz Family Council since 2013

11:30am – 12:30pm


Steve Sheetz is a native of Altoona, Pennsylvania, home to family owned and operated Sheetz, Inc. convenience stores.  Sheetz operates more than 570 locations in six states:  Pennsylvania, Maryland, Ohio, West Virginia, Virginia and North Carolina and employs more than 18,000 people, with current year revenue in excess of $6.4 billion.

“The Seven Abilities of a Linchpin”

presented by Jennifer Cross & Siri Newman from Princeton Leadership Services

1:30 – 2:15pm

We have entered a new world of work and the old rules don’t apply anymore.  Companies, employees and technology are constantly changing.  How do you truly stand out in the workplace and be an employee that is a linchpin for your organization?  Learn the essential traits of a linchpin that will help you add value and lead at the next level.  

“Servant Leadership”

presented by Shawn Ishler, Director of Client Services of Bartell & Bartell

2:00 – 2:45pm

Inspiring Employees to Outperform your Expectations

“Why People Buy”

presented by John Moore, President of Moore Power Sales

2:30 – 3:15pm

The Real Reason Featur
es and Benefits Selling Doesn’t work. Learn what really drives sales – and how to give people what they need so they want to buy from you.

“Climb Higher, Go Faster”

presented by Ken Pasch, Founder of KiVisions

3:00 – 3:45pm

Learn the tools used by only the best leaders to fuel great outcomes AND make Monday something everyone in the organization looks forward to!

“IT Security – What’s your risk appetite?”

presented by Brian Shrift, President of Precision Business Solutions

3:30 – 4:15pm

“Using online Marketing to get more Fans, Followers, & Customers (Without Losing your Mind)”

presented by Jack Zerby, former design director at Vimeo and founder of School Of Action, Goodsie, and

4:00 – 4:45pm

“Trending in Selling”

presented by Russ Brooks & Arnie Tilden, from Tilden & Associates

4:30 – 5:15pm


Russ Brooks and Dr. Arnie Tilden have collaborated on the fascinating field of selling for nearly twenty-five years. Not only have they helped Central Pennsylvania clients like AccuWeather, Altoona Mirror, FNB, Geisinger Health Plan, Kish Bank, L.R. Webber, Minitab, Mount Nittany Health, Mutual Benefit Insurance, Penn State, Reliance Bank and Ward Trucking but they have done consulting and training in Asia, Europe, South America and the Middle East. Thus, the perspective they will bring to Trending in Selling is both seasoned and global.